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	<title>Stakeholder Asia</title>
	<link>http://www.edelmanapac.com/</link>
  <description>Asia-Pacific Edelman's monthly podcast -- Stakeholder Asia -- is designed to deliver insight into public relations and examines current trends and related topics at the forefront of the communications industry.</description>
	<language>en-us</language>
	<copyright>2006</copyright>
  <lastBuildDate>Tue, 6 Jun 2006 16:25:27 +0800</lastBuildDate>
	<webMaster>stakeholderasia@edelman.com</webMaster>
	
	<item>
	<title>Episode 1: Stakeholder Asia - Blogging and the Blogosphere</title>
	<description>
	Stakeholder Asia - Blogging and the Blogosphere
	</description>
	<pubDate>Tue, 6 Jun 2006 16:25:27 +0800</pubDate>
	<enclosure url="http://www.edelmanapac.com/podcast/stakeholder_blog.mp3" length="40829598" type="audio/mpeg" />
	</item>

	<item>
	<title>Episode 2: Corporate Social Responsibility (Length: 22.6 mins)</title>
	<description>
	The second podcast features interviews with Ethical Corporation Founder and Editor Tobias Webb, Tata Consulting Services- Maitree CSR Chief Mala Ramadorai, Brett Rierson of the World Food Program, and Alan VanderMolen and looks at how CSR not only benefits communities, but also business.
	</description>
	<pubDate>Tue, 8 Aug 2006 10:00:00 +0800</pubDate>
	<enclosure url="http://www.edelmanapac.com/podcast/Podcast_CSR_Aug5.mp3" length="32535098" type="audio/mpeg" />
	</item>

	<item>
	<title>Episode 3: The State of Healthcare PR in Asia-Pacific (Length: 23.5 mins)</title>
	<description>
	The third podcast features interviews with Dr. Phua Kai Hong of National University of Singapore, Bob Wong of Accuray, and Kirsten O'Doherty of Roche in Australia.  Alan VanderMolen speaks to the challenges of pharmaceutical companies in the coming decades- could pharma become the 21st Century's Tobacco?
	</description>
	<pubDate>Mong, 4 Dec 2006 12:00:00 +0800</pubDate>
	<enclosure url="http://www.edelmanapac.com/podcast/Podcast_Healthcare.mp3" length="22571793" type="audio/mpeg" />
	</item>

	<item>
	<title>Episode 4: The Impact of You Tube, Social Media and Successful Integrated Event Marketing (Length: 19.5 mins)</title>
	<description>
	Our fourth podcast, recorded April 2007,  explores the impact of social media on public opinion.   New Media Commentator and former professor from Hong Kong University and New York's Columbia School of Journalism,  Andrew Lih, discusses the impact of social media sites like You Tube in Asia,  Alan Vanderomlen previews findings from forthcoming Edelman research into social media impact in Asia Pacific and the global head of public relations for clothing retailer H&amp;M shares insights on integrated marketing communication following their successful launch event in Hong Kong.
	</description>
	<pubDate>Thu, 19 Apr 2007 12:00:00 +0800</pubDate>
	<enclosure url="http://www.edelmanapac.com/podcast/stakeholder_04_07_final.mp3" length="19077875" type="audio/mpeg" />
	</item>

	<item>
	<title>Episode 5: Improving Your Presentations; Can Asian Governments Really Control the Blogosphere? Successful Social Campaigning in Asia (Length: 14.4 mins)</title>
	<description>
	In our fifth podcast, recorded in June 2007, learn how the latest research into how people think can turn your PowerPoint presentations from boring to soaring. Is Malaysia's latest attempt to crackdown on bloggers an effective way of managing the new social media environment? -- we'll consider better approaches for companies and governments to use ...  And how do you get people to listen to you when your message isn't too popular?  Hong Kong's Green Queen discusses how she keeps government and business leaders tuned in.
	</description>
	<pubDate>Wed, 13 June 2007 12:00:00 +0800</pubDate>
	<enclosure url="http://www.edelmanapac.com/podcast/Podcast_June11.mp3" length="21078800" type="audio/mpeg" />
	</item>
	
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