We know that Korea has an active citizen journalist community and that social activism, in general, is high in the country.  Now, we are seeing some direct consumer linkages being reported in mainstream media.  See the piece pasted below on Fair Trade products from the on-line edition of the Korea Times (in English).  You can also view via the link.

http://www.koreatimes.co.kr/www/news/biz/biz_view.asp?newsIdx=19511&categoryCode=123